Launch of new Crystal Peaks Deichmann store hailed as success by centre's management
The German company, which has more than 4,000 stores in 31 countries around the world, sells 160 million pairs of shoes annually.
“We knew there was going to be a lot of interest in this important international brand coming to Crystal Peaks but we have been delighted by our customers’ response,” said Crystal Peaks centre manager Lee Greenwood.
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Hide Ad“Deichmann staff enjoyed an extremely busy opening week, fully justifying their decision to come to Crystal Peaks and we know that their presence at the heart of the complex adds real value for our customers.”
Still run as a family business - as it has been since the early years of the 20th century - Deichmann is now Europe’s largest shoe retailer.